Human-Centric UX

Sign up for a free UX Audit and get valuable insights and advice to turbocharge your business.

Working daily with leading brands our expert team will run a detailed UX Audit to help you better understand your audience, identify areas where you need to improve, fix problems and plug gaps with new features.

UX Audit
Analysing the usability, performance and results, the audit covers 9 areas and provides an initial evaluation of your digital product, its problem points and areas for improvement. There is a detailed guide available for download

UX Audit focus areas

Our UX Audit helps you to understand, plan and optimise the user journey which starts by evaluating the design, interaction and emotion through:

  • Digital Strategy
  • Content Strategy
  • Conversion Rate Optimisation (CRO)
  • Lead Generation
  • User Retention and Loyalty
  • Information Architecture
  • Social Engagement
  • Channel Optimisation
  • Competition Benchmarking


UX audit session


Using a variety of tools and methods we will be able to to analyse, test, track and report on how the product can be enhanced. We have gone so far as to develop our own tools and even have our own dedicated viewing facility for testing purposes.

Audit analysis
Analytics, heat mapping, form optimisation, competitor benchmarking, performance monitoring

User Centric
Live user testing and recording, qualitative and quantitative research, strategy and KPI workshops, customer journey mapping

A/B and multivariate testing, UI review, code review, content audit, test and learn

What you get

At the end of the audit you will have:

  1. A detailed understanding of the problem and pain points
  2. Insights into personas and customer experience journey map
  3. Summary findings including quick wins and UX strategies
  4. A plan with recommended next steps

Next steps

Book your UX Audit right away through the booking form or contact Toby Jordan. More information is available for download and you may also be interested in our Design Sprints and Digital Clinics.

Why MadeByPi

MadeByPi is a full service digital experience agency. We provide end-to-end digital services from opportunity spotting through to development and marketing. And we do it at sprint speed.

We are multi-award winning, with a 20-year track record and a diverse team of consumer researchers, strategists, creatives, technologists and marketers all experts in our fields.

Part artists and part scientists, we work with leading brands to deliver solutions that drive engagement, retention and revenue growth.

Interested? Get in touch.

To find out more and to book your free UX Audit, please contact, call 0113 2282300 or submit the form below.